The part of the underwear industry that gets eco-conscious people in a bunch is found in the harvest and production of conventional cotton, which is water- and chemical-intensive. It’s reputation is marked with being the world’s most pesticide-intensive crop.

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HARD FACT: Lots of water is used to farm conventional cotton. Approximately 400 gallons of gool ol’ H20 are required to make a single cotton undershirt! That’s the pits!

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Grab on to this:

• Only 2.4 % of farmland worldwide is dedicated to cotton

• Cotton accounts for:

- 24% of global insecticide sales

- 11% of global pesticide sales

Cotton crops worldwide are sprayed with $2 billion of chemicals, almost half of which are classified as hazardous by the World Health Organization!

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So why are these chemicals so bad?

• can harm soil micro-organisms

• pollute ground and surface water

• adversely affect health of humans

• can harm beneficial insects

• adversely affect health of wildlife

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So how is Woodiees different? Click here to learn about Woodiees’ love affair with Tencel: the benefits, the process, and quite frankly, the way it feels against your skin.

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